How to Be Offensive (Essay)

The ebook Existential Smut 1 was published on March 10, 2023. The content was submitted to Amazon a few days earlier, and it was approved and published. In the next week, the same ebook was updated three more times (mainly to make editorial changes to a literary essay about author Marco Vassi). Two of the three times it was approved and published immediately. But after the third update, the ebook was blocked by the Amazon Content Review Team (ACRT). Below is the correspondence between author Hapax Legomenon and ACRT. Each “response” from Amazon included the name of the representative (first name only, with a name of Indian origin). These names are abbreviated below.

Hello,

We’re contacting you regarding the following book(s):

Title: Existential Smut 1: Youthful Indiscretions – ASIN: B0B7FJNTGB

During our review process, we found that your book(s) violate our content guidelines. As a result, we are not offering your book(s) for sale on Amazon.

As a reminder, violations of our content guidelines may negatively impact your account status and you may also lose access to optional KDP services.

You can find our content guidelines on the KDP website:
https://kdp.amazon.com/help/topic/G200672390

If you have questions or believe you’ve received this email in error, reply to this message.

Amazon KDP


Thank you for contacting me. I publish under the pseudonym Hapax Legomenon and own the web domain for the book series at www.ripemangotaketwo.com which I bought to promote the ebook series.

I am very familiar with both the contents of the ebook and KDP’s content guidelines. I believe that this ebook falls within KDP’s content guidelines. Because this message does not provide any detail, I would ask that you provide more detail so I may address why I feel this determination is in error.

I look forward to your reply. Thanks.


Hello,

We’re contacting you regarding the following title:

B0B7FJNTGB
Existential Smut 1: Youthful Indiscretions

We’ve confirmed that your book contains content that is in violation of our content guidelines and we will not be offering this title for sale on Amazon. As stated in our guidelines, we reserve the right to determine what we consider to be appropriate, which includes cover images and content within the book.

If you wish to re-publish your book with content that meets our guidelines, it will need to be submitted as an entirely new book and go through our standard review process. Previous customer reviews, tags, and sales rank information are not transferable because the title will essentially be a different product.

Our content guidelines are published on the KDP website.

To learn more, please see: https://kdp.amazon.com/help?topicId=A2TOZW0SV7IR1U

We appreciate your understanding.

Y.
Amazon Content Review Team

I would like to appeal this decision because I think it is wrong.

Because I have only received generic replies, I’m afraid I have no idea how I am supposed to resolve this. Without more detail, I can only speculate about what the problem is.

I have invested a significant amount of time and money in this project. This is a very very complex ebook, both from a technical and creative standpoint.

If you need additional information about rights and permissions, the ebook contains a chapter called “Credits and Acknowledgements” which covers every illustration and quotation for the ebook. Also the last chapter called “About this Edition” provides more detail about the copyright of this ebook. These two sections should address many of your concerns about copyright.

I look forward to your reply.

Hapax Legomenon

Hello,

We’re contacting you regarding the following title:

B0B7FJNTGB – Existential Smut 1: Youthful Indiscretions

We’ve confirmed that your book(s) contains content that is in violation of our content guidelines and we will not be offering this title for sale on Amazon. As stated in our guidelines, we reserve the right to determine what we consider to be appropriate, which includes cover images and content within the book.

If you wish to re-publish your book(s) with content that meets our guidelines, it will need to be submitted as an entirely new book and go through our standard review process. Previous customer reviews, tags, and sales rank information are not transferable because the title will essentially be a different product.

Our content guidelines are published on the KDP website.

To learn more, please see: https://kdp.amazon.com/help?topicId=A2TOZW0SV7IR1U

We appreciate your understanding.

S.
Amazon Content Review Team

(At this point, I decided to file a separate issue through the contact form on the Kindle Direct Publishing (KDP) help page. But the replies suggest that it was still handled by ACRT.

Dear Sir or Madam:

I am writing about a flag I received from Amazon’s Content Review Team and what to do about it.

Because my issue requires a fairly complex explanation, I have decided to send my support request as an attached PDF ( KDP-question-re-content-review-existential-smut1.pdf )

Also, for your convenience, I have attached a screenshot of all image thumbnails as a reference.

Finally, because the ebook is blocked from the Amazon store, I don’t know if you have the ability to access the file. I assume you have access to the final updated ebook file, but if for some reason it was deleted, you can find it at this URL (It is 8 MB).

Thank you for your help.

Hapax Legomenon

We’re contacting you regarding the following title:B0B7FJNTGB – Existential Smut 1: Youthful Indiscretions

We’ve confirmed that your book(s) contains content that is in violation of our content guidelines and we will not be offering this title for sale on Amazon. As stated in our guidelines, we reserve the right to determine what we consider to be appropriate, which includes cover images and content within the book.

If you wish to re-publish your book(s) with content that meets our guidelines, it will need to be submitted as an entirely new book and go through our standard review process. Previous customer reviews, tags, and sales rank information are not transferable because the title will essentially be a different product.

Our content guidelines are published on the KDP website.To learn more, please see: https://kdp.amazon.com/help?topicId=A2TOZW0SV7IR1U We appreciate your understanding.

N.
Amazon Content Review Team

Your reply to my new KDP support ticket is unsettling. I have asked normal, reasonable questions, but instead I have received identical generic replies each time. I do not even know if I am requesting help from the right department.

Your responses raise additional questions about your company’s vetting process and indeed about Amazon’s policies towards authors. My 2 questions today might seem to be indelicate — and perhaps even a little sarcastic — but now I confess I have no idea what is actionable at this point.

  1. Because each response is identical word-for-word to the previous one, this leads me to wonder whether a real human being has even examined my support requests. Can you confirm that a human being (and not an AI-chatbot or algorithmic-guided program) was responsible for flagging the content or responding to my support requests?
  2. Has a real human person even examined the PDF I sent ( KDP-question-re-content-review-existential-smut1.pdf ) when I asked the KDP team for assistance?

In literature and book publishing, reasonable people can disagree about interpretation and meaning. But it seems to me that as a matter of corporate policy your company has not tried to listen to my feedback regarding this decision. It also has not provided any information which might lead me to correct the problem. I don’t know how to interpret this; does this mean that the corporation views the submitted ebook as impossible to fix?

For example, when I have updated the content over the week after publication, each time the content was approved. But this last time it was blocked. This leads me to believe that the decision about whether to approve the content is not as easy to determine as your canned responses imply.

I understand that a big corporation does not need to explain all its internal policies to outsiders. This is an unfortunate reality which I may have to live with. But mostly I find your company’s action (and your failure to provide any kind of clarification) to be both inexplicable and infuriating.

Hapax Legomenon

Hello,

We received the information you submitted for the following book(s):

B0B7FJNTGB Existential Smut 1: Youthful Indiscretions

We need some additional time to review everything. We’ll be in touch within 5 business days. We appreciate your patience.

Thanks for using Amazon KDP

M.
Amazon Content Review Team

Finally, here was a different reply. This led me to believe that the support request was being routed to someone else. Alas, a few days later I received this response:

Hello,

As stated in our content guidelines, we reserve the right to determine what content we consider to be appropriate. This content includes both the cover art image and the content within the book.

For more details about KDPs Content Guidelines, visit Help:
https://kdp.amazon.com/help/topic/G200672390

I’m sorry, but we can’t offer any additional insight on this matter.

Regards,
Amazon KDP

M.
Amazon Content Review Team

Based on its vague, generic language and the failure to provide any details about why Existential Smut 1 ebook was blocked, it seems unlikely to me that the entity (chatbot?) known as “Kindle Content Review Team” possesses sufficient intelligence to evaluate the work’s artistry or its compliance with Amazon’s publicly stated content guidelines.

Previous replies suggested that I could resubmit the ebook as long as the resubmission complied with Amazon’s content guidelines. But because the Content Review team never gave any clue about what triggered the flag, I would have to play “guessing games” about what might be wrong with this ebook, and that is something I refuse to do as a matter of principle.

I started writing stories for this project in 1990 — about 3 or 4 years before Jeff Bezos started his little Amazon.com company. Two of the stories were written in a war-torn European country in the 1990s and had to be left behind when the fighting started. Fortunately through the persistence and patience of an intermediary, those stories were retrieved and sent back to my home in the U.S and appear in this ebook. In 2003, I started publishing these stories online; during the 2000s the story site received millions of web visitors and dozens of positive reviews from readers. Starting in January 2025 I will post a series of columns related to this project 4x a year for the next 10 years.

That probably means that in 2035 I will still be writing pieces for the Existential Smut project. In 2035 for all we know the company known as Amazon will no longer exist. Who knows? Maybe by that time I will no longer exist either. But if I am around this planet on that year, I will probably still be telling people about how carelessly the Amazon’s content review team handled ebooks like this one.

Hapax Legomenon

Hello,

As stated in our content guidelines, we reserve the right to determine what content we consider to be appropriate. This content includes both the cover art image and the content within the book.

For more details about KDPs Content Guidelines, visit Help:
https://kdp.amazon.com/help/topic/G200672390

I’m sorry, but we can’t offer any additional insight on this matter.

Regards,
Amazon KDP

K.
Amazon Content Review Team

Postscript

Certain things jump out from Amazon’s canned replies (which can only be described as Kafkaesque).

First, the replies link to KDP’s Content Guidelines, but these guidelines are purposely vague and subject to interpretation. Amazon chose not to provide elaborate guidelines — presumably to allow more discretion about what to approve and not to approve. Perversely, by not providing any detail about how the guidelines are not being met, Amazon makes it impossible for anyone to challenge or appeal their decision.

Second, the Content Guidelines specifically says “we let the author, publisher, or selling partner know and they can appeal our decision.” I was trying to make such an appeal, but I honestly have no idea whether ACRT had considered any of my information in my email. My guess is that an AI engine flagged the ebook because of a keyword and that a human worker was supposed to review the content again. I have no idea whether that actually happened. None of the canned responses indicate that an appeal has taken place or that it has considered any additional information from the author or publisher. One reply says that “We’ve confirmed that your book contains content that is in violation,” but what the hell does that mean really? If the initial determination was based on on a flawed evaluation, it’s impossible to know if the “confirmation” merely repeats the flawed evaluation.

Third, adult content does merit additional scrutiny, but it’s impossible to determine what kind of violation occurred. I had initially assumed it was a copyright/rights issue, but I honestly cannot say — and Amazon does not want to tell me! Perhaps it was a content issue — or an artwork issue; I have absolutely no idea.

Fourth, I already covered a lot of basic content issues in the appeal PDF, but I have no idea whether ACRT ever looked at it. Even If the flag was triggered by a keyword in the text, context matters a lot. For example, my literary essay on the erotic fiction of Marco Vassi referred to a lot of sexual fetishes that might offend some people, but for heaven’s sakes, it was a literary essay! Could it really be possible that Amazon would ban an entire book because of a literary analysis about a novelist who wrote about controversial subjects?

Fifth, I know that the Kindle Store already carries literary works with similar content as this ebook. Even if some of the fetish words in the Vassi essay triggered a flag, that would be irrelevant because the Kindle Store already carries every single one of Vassi’s books! Perhaps the implied nudity of the cover triggered a flag. But many other covers on the Kindle store have hints of nudity and more explicit/prurient elements than Existential Smut 1′s cover.

Sixth, I have heard anecdotal evidence about authors who have resubmitted an ebook after being blocked. In several cases, Amazon not only blocked the resubmitted content, it retaliated against the author by shutting down the author’s account permanently. These sorts of shenanigans occur because Amazon refuses to go into specifics about content flags and refuses to spell out an author’s rights and responsibilities during the submission and content review process.

That, my friend, is how to be offensive.

(If you’d like to comment publicly about this essay, go here).